Why we opened this campaign
Passover is not just a holiday. It reminds us of the liberation of our people from Egyptian slavery and the importance of being a united nation and helping each other. But for many families, it becomes a difficult challenge.
Imagine the Gurfinkel family: Esther, David, and their three children live in a modest apartment in Haifa, struggling to make ends meet. As Passover approaches, instead of joyful anticipation, they feel anxiety:
“We can’t arrange a proper holiday for our family…”
Thanks to your support, the Gurfinkel family can celebrate Passover with dignity and feel the joy of freedom not just as a memory but as a present reality.
One small Passover miracle can change not only this holiday but the entire life of a family. Over time, those who received help often become donors themselves, passing on the tradition of kindness to their children and grandchildren.
Kimcha de-Pischa – literally “flour for Passover” – is not just a phrase! It is the duty of every Jew to help those who cannot afford the festive expenses of Passover.
Bava Batra, ch.1:
“On holidays, a person should be happy and bring joy to the poor.”
Rambam (Yom Tov, 6:18):
“When celebrating, one must feed the stranger, orphan, widow, and the needy. He who eats and drinks alone does not celebrate for G-d but for his own stomach.”
Shulchan Aruch (429):
“Everyone should participate in Kimcha de-Pischa. We must be generous and do everything possible to ensure that every Jew has a kosher holiday.”
When we help the poor – G-d helps us.
Let’s make sure every Jewish home this Passover is filled with light, joy, and the spirit of freedom.
.png)